This is the typical progression of a business owner. Usually when you start a company it’s you doing everything. With growth you transition to WE do it, meaning you’re still in the game and your team is working along side of you. A select few business owners will make it to the THEY do it phase. The dirty little secret that no one ever talks about is that building a business doesn’t always go in order. Sometimes you go backwards and that’s okay. Right now you may be at the WE DO IT stage of your business and the market requires you to jump back into I do it. You may even be to the THEY DO IT stage and move back to WE DO it. Success isn’t linear. Sometimes you take a few steps back to allow yourself to go forward in the future. Don’t let your ego get in the way of you stepping back into the trenches and getting your hands dirty. The market we’re in demands it.
I do it – We do it – They do it
